WHO WE ARE
Mission
To bring senior brand strategy to the organizations that hold rural and tribal communities together, whatever their ability to pay.
Vision
A Southwest where the size of a budget never decides the quality of a strategy, and where every good idea in a small town gets a fair hearing.
Values
Equal footing. Every community deserves the quality of thinking that big institutions buy. So we sell it by the hour, and for every hour we sell, we give one away.
Yours to keep. You own everything we make together, and we teach your team to run it. The goal is that you need us less every year.
Cross-pollination. Good ideas travel. We introduce neighbors who ought to know each other, and we design work that gets communities building together, not just side by side.
Make your own way. Don't wait for a paved road. We back the people who keep climbing when the ground gets rough, and who would rather cut a new trail than wait for someone to build one.
The Story Behind the Name
Named for a baker and a newspaperman.
The Goat & The Bee honors two of founder Stephanie Dreux's ancestors, who helped shape New Orleans.
Mathurin Dreux, her seventh great-grandfather, was among the founders of the city. In the early 1700s, he ran Le Chèvre (The Goat), its first bakery, along with La Brasserie (The Brewery), its first brewery and “gastropub”. It was a place where people gathered, were nourished, and built community.
Thomas Théard, her fourth great-grandfather, edited L'Abeille de la Nouvelle-Orléans (The New Orleans Bee), the French-language newspaper that ran from 1827 to 1923. It told the stories that held a community together, and kept community leaders accountable.
When Stephanie needed a name for her own company, she didn't invent one. She translated two family businesses back into English and put them side by side. One created a physical space for the community. The other shaped narrative. Together, they understood that culture is built at intersections, and meaningful work happens when you bring unlikely people together around something that matters.
That's the legacy we carry forward.
Meet Stephanie Dreux, Founder
I've spent 15+ years building collaborations in spaces where people said it couldn't be done.
My career spans launching licensing empires for HGTV's Property Brothers, monetizing Frank Lloyd Wright's architectural and design legacy, scaling a global community of practice for education innovators for Arizona State University, and leading digital equity partnerships across Tribal nations, rural communities, and Fortune 100 corporations.
I've negotiated complex licensing agreements and designed large-scale fundraising galas. I've sat in rural community listening sessions and Fortune 500 boardrooms. I've emceed conferences, taught brand strategy at the university level, and produced "unconferences" that became industry benchmarks. But the through-line isn't the industries I've worked in, it's the intersections I've navigated.
Along the way, I kept meeting organizations doing essential work with no marketing budget at all. The Goat & The Bee is my answer to that.
I hold a journalism degree from the University of Houston, which I earned before I knew there was a newspaperman in the family. I'm a a cheesemonger in training and a certified sommelier, which I earned before knowing that I had a food & beverage entrepreneur as an ancestor. I taught as an adjunct instructor for seven years, I was a fellow of Margaret Atwood's Practical Utopias program, and I trained in foresight with the Institute for the Future. I was born in New Orleans, raised in Houston, and have called Arizona home since 2018.
We can help.
The Goat & The Bee is built on 15+ years of proven experience at the intersection of community, culture, and commerce. The most powerful solutions don't come from single voices. They come from unlikely collaborations. And that's exactly where we do our best work.
What You Can Expect
Deep listening before quick answers. We invest time understanding your culture, values, and constraints before proposing anything.
Strategic thinking grounded in real experience. I've done the work—not just consulted on it.
Cultural fluency across sectors. I speak the languages of tribal sovereignty, corporate partnerships, education innovation, brand licensing, and grassroots organizing - and I know how to translate between them.
Partnership, not prescriptions. You're the expert on your community and mission. I'm here to amplify your vision and connect you with unlikely allies.
Work that reflects your values. We don't help organizations say the right things. We help them build strategies that actually align with what they claim to believe.
Let's Create Something Meaningful
The Goat & The Bee isn't just a company. It's a commitment to the belief that thoughtful design makes the world more beautiful, more connected, and more human.
Whether you're a nonprofit scaling impact, a cultural institution protecting legacy, or a grassroots leader building coalitions, if you're working at intersections and refusing to accept that change has to move slowly, let's talk.